After the entire brochure project has completed, looking back I believe this project helped me a lot in the course. Being able to work with a group is usually pretty stressful for me, but this group was really responsive and every one of us did our part and worked together. Being able to work on the project in class also helped, as it made it a definite that we would all meet up and work on it in person. Being a part of a professional type setting and presentation is something I have never really had to do, so being a part of this project was a new experience for me, and one I actually learned I enjoy.
When working on the brochure project my group had so many great ideas that all were problems that college age kids deal with. We took those ideas and made the list smaller and finally agreed upon one big problem that everyone deals with. Some of the biggest insights that I learned from this project is that group work is easier than I thought. Because if you are very patient with your partners then everyone can agree on ideas. The work that we did was professional but humorous at the same time. We made it this way because everyone needs a good laugh here and there, especially college age kids. So we made our product reasonable but we added our own little humor to it. The brochure was comical but also very easy to follow and understand what our main goal was.
The brochure project was a great opportunity to work as a group to solve a problem that college-aged students have. Our group started with some sort of self-help device, which ultimately led us to the wear-a-mom. With every group project, it is an opportunity to gain new insights about how you operate in a group as well as further develop your communication skills. My group was really easy to work with. We all got along well and got the work done. Our brochure pulled together good colors to make it inviting while articulating our product strategically to capture attention, desire, interest and action. Daphne did an awesome job with the graphics, which really pulled the brochure together.
The group project overall was really great – my team was always communicative, helpful, and dedicated to the project as well as our equal contribution. The brochure is something we all see quite a lot during our years in school, and taking this project to create one was interesting for me to see what kinds of decisions are being made behind the scenes. The idea of AIDA following through into documents like this solidified its importance even more as we consider professional communication. Though it might seem very easy to make a brochure, the distinctions between a positive, efficacious result and just another piece of paper that gets passed over are when that skillset comes into play. I also learned that attention to the smallest details, such as color schemes or font, can make a big difference to an audience when it matches the intended goal of the product or service – people recognize that a brochure is a visual medium, so it should be taken seriously even though at first I may have been thinking academically centered on writing or content only. Overall the work went well for me as I completed my individual contributions to the group and the prep work for the class, like the readings and journals – but again, I had a great team collaboration that made all the difference.
My overall reflection of this project was that it went really well. Not even just for our own group but for everyone’s. It was interesting to see what projects and themes all the groups went for in our class and everyone kind of took it a different way. Personally I was very happy with the outcome of our brochure and our presentation. I think that Ben, Jenna and I worked really well with each other and were able to accomplish a good amount of work while also having fun. I liked the product that we came up with and personally I think it is something that I would definitely use. We were able to put good use to the class time we were given and did not end up having to do anything out of class which was very nice. I really liked how much in class time we were given and I think it would be very beneficial to continue doing that for projects. If there were to be any constructive criticism it could have been that we maybe ran through our presentation a little bit more beforehand to make it more cohesive but overall I really think this project went well and I enjoyed doing it.
I think this project went really well. It was definitely an insight on delicate the overall structure of brochures are. Not enough information and the brochure look really tacky, but too many words and it’s over crowded and no ones going to read it. Our group worked really well together so there wasn’t any conflict there, the only conflict I would say came from figuring out how to format everything and get it to fit. Our brochure had a lot of text, but I think we did a good job of breaking it up by changing the background color behind some of the text to break it into chunks rather than just one big page of text. For me, the most enjoyable part was creating the graphics. Every image of the wear-a-mom was created by piecing together different images off the internet, so felt more like making a collage than doing schoolwork.
Making the brochure was a lot of fun. I am used to organizing power points, but never have I created a brochure. It was a different creative process, because unlike a power point which shows individual sides, we needed all of the panels to look good together, in unison. It was interesting playing with the colors, because we often had a vision of what a color would do for the brochure, but were sometimes wrong about how it would look as text or as a logo. In addition to the decorative aspect, we all used our pro-tech writing skills and made points in the text that were clear and concise. I liked bouncing sentences off each other, as it’s fun to see how every has a unique way of rearranging sentences. I thought both of my team members were superstars, and put in amazing work to our project.
Group projects are not my favorite thing to work on. As I had described to my roommates, my ability to work on them takes the lowest priority out of all my assignments. This is because other assignments I can complete will be guaranteed to be done and finished by someone else, meaning I’m the only one who can do it. That is not necessarily the case when it comes to group projects. But, I ultimately had fun with the project when I sat down and worked on it with my group. Thankfully, both of my groupmates were reliable, making it easier than other group projects. One of the interesting aspects that I learned while working on the project was the technical aspects of making the brochure. I had worked with Canva before, mainly designing posters and Instagram posts for the club I’m involved with. Working with the brochure program was a whole other story. It didn’t feel as intuitive as the other programs, especially with the layout of the panels for the brochure. When we eventually printed out the brochure for the presentation, the panel that was supposed to go on the back was folded into the brochure instead. But, I’m glad I’ve had this experience so that I could use this current project as a sandbox if I’m asked to do something similar in the future with a future job.
I thought the creation of the brochure and the collaboration of my group mates went very smoothly and I have no complaints although there is always room for improvement. I would say that the biggest challenge we had was actually creating the brochure on Canva figuring out what we wanted to eliminate from what we had already come up with so that we could actually fit everything we needed on the brochure was also harder than expected. I was really excited with our product from the very beginning and I was happy that everything came out the way it did. It was also cool to see how creative and enthusiastic the other teams were with their products. I thought the carpool app stuck out the most to me because I really liked the way that the brochure was put together and the way they presented it was really professional. I felt like my group members did a great job presenting on the fly but I feel that running through the presentation would have been beneficial for me and I definitely could have done a better job presenting the brochure. Overall I really liked this project and the way that my group was able to work together.
Overall, my enjoyment with this project was relatively high. My group was reliable and everyone contributed both thoughtfully and equally. At first, I had a difficult time navigating the technical aspect of the project. It was hard trying to figure out which panel belonged where on the Canva template. However, with the help of my group, we were able to work together to figure out how to navigate the platform. In the future, if I am asked to create another brochure, I will know which panel correlates with which part of the template. I think this project was a great way to stir thinking about something a lot of us have never had to create before, and I developed a better understanding of what a brochure should consist of.
I think overall, the brochure process went very well. Coming together as a group and throwing our ideas on the document and then on a template was a great plan. Everyone in my group participated fairly and we all worked together effectively with little to no problems. The only problems we faced were word-smithing and technological issues that held us back a bit. However, I personally felt we bounced back perfectly. I think the most important thing I learned from this was the idea that brochures take a lot more effort to create than I thought. There is a tug-of-war aspect that comes into play when planning a brochure. How much can we put on? Is it too little or too much? Does it look appealing? Etc. It was difficult to widdle down what we needed as well as give the reader enough information so that they might be interested. However, I felt that we were able to achieve that with everyone’s ideas coming into play. Fair representation was the goal for this collaboration and I think we achieved it well.
I had a great time with the brochure project. My group and I worked very well together, and I am proud of the final product that we made. We worked well together and were able to easily bounce ideas off of each other and create something that I think we were all a part of. It was interesting to figure out and test different versions of what our brochure could look like. Thought went into each design aspect from the color scheme to where the photos we wanted to include would go. I think moving forward I’m going to look at brochures that I come across in the wild differently. Whenever I go to a hotel, I love sorting through the brochures in the lobby. Now I’ll have the AIDA model in the back of my mind the next time I do that.
The brochure-building process as a whole was challenging as well as rewarding. The process started by considering the needs of our target audience— college students/people with little time on their hands— which we were advantaged in because we are part of that audience. We then brainstormed and built off each other’s ideas which was probably the most collaborative part of our process. I’ve learned that even if you have an idea you care about, other people aren’t always going to appreciate or understand it, and/or it might just not make the cut in the space and priority constraints of a professional document. I’ve gained respect for professional brochure designers now that I have experienced the challenges of creating a folded document that is altogether visually pleasing, informative, and promotional. All in all, the work process went smoothly; my groupmates and I were in good communication to keep each other on the same page and respected how one another wanted the brochure to look and ‘feel,’ resulting in a sense of satisfaction with our final product.
13 thoughts on “JOURNAL # 23”
After the entire brochure project has completed, looking back I believe this project helped me a lot in the course. Being able to work with a group is usually pretty stressful for me, but this group was really responsive and every one of us did our part and worked together. Being able to work on the project in class also helped, as it made it a definite that we would all meet up and work on it in person. Being a part of a professional type setting and presentation is something I have never really had to do, so being a part of this project was a new experience for me, and one I actually learned I enjoy.
When working on the brochure project my group had so many great ideas that all were problems that college age kids deal with. We took those ideas and made the list smaller and finally agreed upon one big problem that everyone deals with. Some of the biggest insights that I learned from this project is that group work is easier than I thought. Because if you are very patient with your partners then everyone can agree on ideas. The work that we did was professional but humorous at the same time. We made it this way because everyone needs a good laugh here and there, especially college age kids. So we made our product reasonable but we added our own little humor to it. The brochure was comical but also very easy to follow and understand what our main goal was.
The brochure project was a great opportunity to work as a group to solve a problem that college-aged students have. Our group started with some sort of self-help device, which ultimately led us to the wear-a-mom. With every group project, it is an opportunity to gain new insights about how you operate in a group as well as further develop your communication skills. My group was really easy to work with. We all got along well and got the work done. Our brochure pulled together good colors to make it inviting while articulating our product strategically to capture attention, desire, interest and action. Daphne did an awesome job with the graphics, which really pulled the brochure together.
The group project overall was really great – my team was always communicative, helpful, and dedicated to the project as well as our equal contribution. The brochure is something we all see quite a lot during our years in school, and taking this project to create one was interesting for me to see what kinds of decisions are being made behind the scenes. The idea of AIDA following through into documents like this solidified its importance even more as we consider professional communication. Though it might seem very easy to make a brochure, the distinctions between a positive, efficacious result and just another piece of paper that gets passed over are when that skillset comes into play. I also learned that attention to the smallest details, such as color schemes or font, can make a big difference to an audience when it matches the intended goal of the product or service – people recognize that a brochure is a visual medium, so it should be taken seriously even though at first I may have been thinking academically centered on writing or content only. Overall the work went well for me as I completed my individual contributions to the group and the prep work for the class, like the readings and journals – but again, I had a great team collaboration that made all the difference.
My overall reflection of this project was that it went really well. Not even just for our own group but for everyone’s. It was interesting to see what projects and themes all the groups went for in our class and everyone kind of took it a different way. Personally I was very happy with the outcome of our brochure and our presentation. I think that Ben, Jenna and I worked really well with each other and were able to accomplish a good amount of work while also having fun. I liked the product that we came up with and personally I think it is something that I would definitely use. We were able to put good use to the class time we were given and did not end up having to do anything out of class which was very nice. I really liked how much in class time we were given and I think it would be very beneficial to continue doing that for projects. If there were to be any constructive criticism it could have been that we maybe ran through our presentation a little bit more beforehand to make it more cohesive but overall I really think this project went well and I enjoyed doing it.
I think this project went really well. It was definitely an insight on delicate the overall structure of brochures are. Not enough information and the brochure look really tacky, but too many words and it’s over crowded and no ones going to read it. Our group worked really well together so there wasn’t any conflict there, the only conflict I would say came from figuring out how to format everything and get it to fit. Our brochure had a lot of text, but I think we did a good job of breaking it up by changing the background color behind some of the text to break it into chunks rather than just one big page of text. For me, the most enjoyable part was creating the graphics. Every image of the wear-a-mom was created by piecing together different images off the internet, so felt more like making a collage than doing schoolwork.
Making the brochure was a lot of fun. I am used to organizing power points, but never have I created a brochure. It was a different creative process, because unlike a power point which shows individual sides, we needed all of the panels to look good together, in unison. It was interesting playing with the colors, because we often had a vision of what a color would do for the brochure, but were sometimes wrong about how it would look as text or as a logo. In addition to the decorative aspect, we all used our pro-tech writing skills and made points in the text that were clear and concise. I liked bouncing sentences off each other, as it’s fun to see how every has a unique way of rearranging sentences. I thought both of my team members were superstars, and put in amazing work to our project.
Group projects are not my favorite thing to work on. As I had described to my roommates, my ability to work on them takes the lowest priority out of all my assignments. This is because other assignments I can complete will be guaranteed to be done and finished by someone else, meaning I’m the only one who can do it. That is not necessarily the case when it comes to group projects. But, I ultimately had fun with the project when I sat down and worked on it with my group. Thankfully, both of my groupmates were reliable, making it easier than other group projects. One of the interesting aspects that I learned while working on the project was the technical aspects of making the brochure. I had worked with Canva before, mainly designing posters and Instagram posts for the club I’m involved with. Working with the brochure program was a whole other story. It didn’t feel as intuitive as the other programs, especially with the layout of the panels for the brochure. When we eventually printed out the brochure for the presentation, the panel that was supposed to go on the back was folded into the brochure instead. But, I’m glad I’ve had this experience so that I could use this current project as a sandbox if I’m asked to do something similar in the future with a future job.
I thought the creation of the brochure and the collaboration of my group mates went very smoothly and I have no complaints although there is always room for improvement. I would say that the biggest challenge we had was actually creating the brochure on Canva figuring out what we wanted to eliminate from what we had already come up with so that we could actually fit everything we needed on the brochure was also harder than expected. I was really excited with our product from the very beginning and I was happy that everything came out the way it did. It was also cool to see how creative and enthusiastic the other teams were with their products. I thought the carpool app stuck out the most to me because I really liked the way that the brochure was put together and the way they presented it was really professional. I felt like my group members did a great job presenting on the fly but I feel that running through the presentation would have been beneficial for me and I definitely could have done a better job presenting the brochure. Overall I really liked this project and the way that my group was able to work together.
Overall, my enjoyment with this project was relatively high. My group was reliable and everyone contributed both thoughtfully and equally. At first, I had a difficult time navigating the technical aspect of the project. It was hard trying to figure out which panel belonged where on the Canva template. However, with the help of my group, we were able to work together to figure out how to navigate the platform. In the future, if I am asked to create another brochure, I will know which panel correlates with which part of the template. I think this project was a great way to stir thinking about something a lot of us have never had to create before, and I developed a better understanding of what a brochure should consist of.
I think overall, the brochure process went very well. Coming together as a group and throwing our ideas on the document and then on a template was a great plan. Everyone in my group participated fairly and we all worked together effectively with little to no problems. The only problems we faced were word-smithing and technological issues that held us back a bit. However, I personally felt we bounced back perfectly. I think the most important thing I learned from this was the idea that brochures take a lot more effort to create than I thought. There is a tug-of-war aspect that comes into play when planning a brochure. How much can we put on? Is it too little or too much? Does it look appealing? Etc. It was difficult to widdle down what we needed as well as give the reader enough information so that they might be interested. However, I felt that we were able to achieve that with everyone’s ideas coming into play. Fair representation was the goal for this collaboration and I think we achieved it well.
I had a great time with the brochure project. My group and I worked very well together, and I am proud of the final product that we made. We worked well together and were able to easily bounce ideas off of each other and create something that I think we were all a part of. It was interesting to figure out and test different versions of what our brochure could look like. Thought went into each design aspect from the color scheme to where the photos we wanted to include would go. I think moving forward I’m going to look at brochures that I come across in the wild differently. Whenever I go to a hotel, I love sorting through the brochures in the lobby. Now I’ll have the AIDA model in the back of my mind the next time I do that.
The brochure-building process as a whole was challenging as well as rewarding. The process started by considering the needs of our target audience— college students/people with little time on their hands— which we were advantaged in because we are part of that audience. We then brainstormed and built off each other’s ideas which was probably the most collaborative part of our process. I’ve learned that even if you have an idea you care about, other people aren’t always going to appreciate or understand it, and/or it might just not make the cut in the space and priority constraints of a professional document. I’ve gained respect for professional brochure designers now that I have experienced the challenges of creating a folded document that is altogether visually pleasing, informative, and promotional. All in all, the work process went smoothly; my groupmates and I were in good communication to keep each other on the same page and respected how one another wanted the brochure to look and ‘feel,’ resulting in a sense of satisfaction with our final product.